Mentorship towards success, the simple formula to grow in a fast, sustainable way
Andy shares about his relationship with his first mentors, how significant was their role in his personal growth as an entrepreneur, and how this was a key factor for his accelerated progression. He also talks about how to use smart marketing strategies to take your business to the next level and be able to spend more time with your loved ones.
In this podcast episode, Andy will let you in on his mindset of progression, purpose and showing up to get all the opportunities waiting for you out there.
You will learn:
- About the importance of mentorship in order for you to succeed.
- To create a daily routine that works for you and that will keep you motivated to achieve your goals.
- The significance of taking care of your finances to be able to take care of the people you love.
- And how to use personal development tools to help you get through your business challenges.
Follow Andy Audate on:
Website: https://andyaudate.com/
Instagram: https://www.instagram.com/andyaudate/
Facebook: https://www.facebook.com/andyaudate/
Twitter: https://twitter.com/AndyAudate
LinkedIn: https://www.linkedin.com/in/andyaudate/
Transcriptions:
Andy Audate
I want to change lives. I want to show people how to progress and their money. I want to show people how to progress their mindset. I want to show people how to progress in their brand so that way they can take care of their family, take care of the finances and experience freedom.
Justin Collins
What is going on? We're back with another episode of the finest hour podcast, and today I have a special guest, someone who's very close to me, dear to me, and unbelievably successful entrepreneur, speaker, businessman. I mean, you name it. This guy embodies it and there's none other than Andy audate. What is going on?
Andy Audate
My man, my brother from another mother. What's happened?
Justin Collins
Another man I feel great and I'm really appreciative that you'd been on the show today. I know you are a super busy guy, but the one thing you do have is tons and tons of knowledge and everybody has time for that. So I want to make sure that we kind of tap into that today and let people know what's going on.But the first thing is maybe give a little people maybe a little bit of an intro as far as who you are, what you do. Just give a little brief rundown.
Andy Audate
Yeah, look, I'm a connected, loving, vulnerable, ambitious, driven, hungry, determined man. And. What I do is I teach people how to grow their small business and personal brands.And the way that I do that is through my speaking seminars as well as through my online training, and I had thousands upon thousands of clients nationwide, and I'm 25 now, and I'm growing my enterprise. And the people around me, I run a, I run it up, organization and community called progression, where the people in the community just have a mindset that we get to grow on a daily basis.
So every single day we're growing. So that way we recognize that there's no opportunities to fall back if we're, if our mindset is focused on growing forward in our business and in our life.
Justin Collins
That's excellent. That's, I mean, to be honest, I've seen it firsthand. So everybody that's listening or watching this right now, he's a hundred percent honest.I know he has his progression community. I, in fact, was actually a guest on multiple progression conferences. His speaking events are filled to the brim and nothing but value and unbelievable impact. I still to this day, I get so many messages from people that were in attendance, whether it's Instagram stories, social media posts, retweets on Twitter.I mean, it doesn't really matter. It's incredible. And that's all the impact coming from you. So as a person, right? Not 25 years old, massively successful with tons more successful in the way. Where did all of this start with you? Where you were feeling like, you know what, I need to get to here? And you looked in the mirror and you're like, you know what? Where I am right now isn't quite where I need to be. I need to progress.
Andy Audate
Well, it started when I was younger, man, it started when, when I come from an impoverished area on the East coast, and I mean, but that's, that's the thing, man. You know, Adam doing more shows, man, I, I've, I've interviewed more people. I recognized, man that.These podcasts like, but the stories are the same. And I've Been an interviewer and interviewed people and they constantly have that complaint where they're like, yo, the park. So I need a team. We all do something a little different. And the reason why is because I'm starting to see like The common thread is, Hey, here's my story, and getting on a lot of podcasts recently, I'm starting to see like, yo, that's my, like my story is becoming scripted.I've got to get away from the script. But really it, I come from an impoverished area on the East coast. Like I'm from the hood, the dirty, dirty, but the Northeast region. And I was raised in a small city in the smallest town in the city, and which is about a square mile. So you go, you can run from one end to the other end and leave the city within the job.And in this environment, it was like crabs in a bucket where people are walking around with guns, people are walking around. With blood on the floor and not thinking twice, and people getting jumped. And it's like, Oh, let me pick a video for my friends so they can, we can laugh at it later. And in that environment, and I knew that this wasn't the right place for me, so I wanted to get out.So I got a mentor and he showed me the ropes in running a business. So I started my first business at 19. And at 21, I opened up my at 21, I made my first million from that business, which was in the cell phone industry, telecom, telecommunications. And the way that I made the money was through financing.I find that me and my friends made a joke. We called out, we said we're going to finance the block cause we were, we were, we were the only place that was heavy with no credit financing. So we targeted people who had $50,000 of gross household income or less. So if you made it. 2,500 bucks a month, you can purchase a phone, an iphone from me and we will finance you on a monthly basis.And we were selling hundreds of phones. So I want you to imagine like if you're selling a thousand dollar phone and you saw hundreds of, you're making a lot of money, you know? And that was my, that was my experience.
Justin Collins
That's an incredible experience coming from that background. I mean, not all the time you hear a rags to riches stories and how people made it, and obviously the hard work, the grind and the hustle that's included in the packaging, but it's just the fact that you went from one circumstance, remove yourself from that circumstance on the East coast.Now you're on the West coast. You know? I know one thing that you did mention, and this is a question I get from a ton of my listeners, a ton of my followers on social media. You mentioned you had a mentor that helped you out. And you and I might understand this concept, but it's when you talk to say, the audience that I have, and a lot of people don't have mentors, don't have coaches.What are some of the reasons what you could give based on what you've experienced, how important a mentor is to your success, or even the speed of achieving?
Andy Audate
So even so in my experience, it was that in my experience it was essentially bad. I was working for a guy at Metro PCs. He owned the store, but I never met the dude. I didn't, I didn't meet the guy and, and I'm working now. My, my direct leader was white with a white guy. So I'm thinking that everyone in this organization is white. Now I'm still in an experience where a lot of the people that surround me. Right? It's like a black thing, white thing, Latino thing, you know?So there's still like race segregation. So I'm in the store, my bosses where I know my boss is white, my direct manager is white, and then his boss is white and so, like we're levels up and thought white people. Then one day I'm at the store and a guy walks in, a black guy with a suit wearing hearing these balls.You got it. You got it. Hearing things like I do today, he's going walking in on his phone and you could hear his shoes clanking on the hardwood floor and he walks by me and I didn't even know. I'm thinking that we're being robbed like in the most silent, positive, confident way. Like I'm like, yeah, that's it.Gang status way to Rob somebody like in a suit. Like nobody. Nobody would think that. I see the gun, dude. I'm walking by. I think that's what's up, right? And I was like, what's up? Man. and I go to the office manager. I'm like, who's that? And then she's like, Oh, that's the owner he owns. Although all the locations in the area, I said, the owner.Wow. The only, how am I recognized? Like black. People, especially of success, were in the dirt in the streets. Like, I don't no. of a black. That's cool. So that gave me an outlet to say it was possible. That's a, see that it's possible that I did, I didn't have to do drugs or sell drugs In order to be successful.I saw that I was successful, those opportunities. So, I learned from him as much as I could. Still to this day, you know, back in 2012 I just had dinner. I flew back to the East coast and I had dinner with him. And at that time when I worked for him, he had 10 stores, 10, 10 locations, and now he's at a hundred and something. And he's opening up stores on a weekly basis now around the country. And so he had that mindset of progression. And this is the first time I'm actually sharing, but his company's name was evolution. So his company name was evolution and I was like a baby off his. So ops is hard work. So my company was named progression wireless.So his was evolution. Mine was progression. And in that, in that small industry, we all had like a name, like one, one adjective, and then the wireless had to end. So, someone I worked with, he opened up his location. He called the Supreme wireless. Maya was progression wireless. This other person was evolution wireless.So we are, that's how the industry works. And then but I kept that name progression and then moved into a new industry and kept the name progression and now moved into the conference name.
Justin Collins
Wow. That's an incredible story. I mean, it's amazing what you can learn just just in that little tidbit of information going from.I don't think this is possible. But seeing someone of your skin color, same race, doing it, and then learning from them and they years later coming back, you have success. They have success, you know? And it's just incredible what you can learn from that type of a person. And being that you have the progression, you know, and that name has kind of stuck with you for a long period of time. You know, it's been a part of your life and now you have the progression conference. You have all these different things involving that, you know, kind of when you look at progression as a whole, I know one thing that people struggle with is. They don't feel they're progressing fast enough, you know? Do you feel that there's any barometer they can use to kind of see or rate their progression or certain things that they can use to be like, you know what, I am actually progressing, but it's, some people don't really feel that way.They feel like they're not going anywhere.
Andy Audate
So I'm in a transition right now and I'm in Mike. My progression is being slower. My barometer, or my accelerated accelerometer is being turned down a bit and the reason it's being turned down a bit is so I can widen. That's why it's being turned down a bit, because with accelerated progression, you can be straight and narrow.You go very fast, right in there. In order for you to go far, you gotta turn the accelerator down. So for the last couple of years, I've always been about accelerated growth and accelerated progression. Go fast, go hard, go quick.now I'm at a stage in my life where as I've learned and I progressed, I share with my audience my shortcomings as well as my new understandings so that they can grow with me. So the people who are listening can grow with me. So in the stage of where I'm at, which is scaling, scaling my business and having the business run without me completely running without me is me slowing down my accelerometer and putting systems into place where other people are running the business for me on my behalf.So like right now. As we speak, I'm looking at our system and we have thousands of phone calls going outbound today, and they are selling my tickets. They're selling programs that some Andy, our data setting up meetings and back in the day, I mean, not back in the day, years ago, it wasn't. It was just me doing that.Now my energy was so high that I could accomplish that, but there came a point where I recognized that. There's only so much I can hustle. Just me. I need to grow the team. So rec, you know, in express I have with the cell phone industry, I had the experience of, of learning from a mentor. And working for a mentor and seeing firsthand their systems and processes and then duplicating it in my business because I knew that there was a specific role that was needed for the front line.So I know that I need a sales manager. I knew I needed a sales rep. I knew the four step sales process, I knew how to place the phone. Because I learned everything from Metro PCs and T-Mobile, and I knew that we needed an office manager. I knew the online systems that we needed because I just took everything I did at Metro.All I did was rebrand the company with a different name, and we were selling the same products. What I rebranded the company would have different names. So to the customers it was a different service as well as a different brand. But the systems to sell and scale the business were the same. Mmm. But when I transitioned into the personal development space and became a thought leader and a business trainer, business coach, as well as a marketing expert, there was different roles that I was not acute to.Like I, there was, I was ignorant to so many roles as well as different systems as well as different online processes. Like how does the landing page, for example, talk to the CRM system. Like a landing page is a one site that has one goal, one common goal. A website is a site that has multiple directories.
So a landing page for the progression conference. How does it, how does one person put their name in and my, all my entire staff would be aware of it. And who's responsible for that new person. And then recognizing that there's hundreds of people that come in on a regular basis. How do I equally distribute them?And then what do they do with the actor? And then who else does it go to? So like there were a multitude of systems that I had to put in place and astound easily. But it is challenging to scale. So when, when you're at that position, you gotta. Thou the celery accelerometer back a bit. Look at your business so that way you can go wide.
So instead of Andy audate are they focused on, on, you know, a handful of clients? Aye. I have essentially extended myself to about 15 people and that 15 people, they're able to go wide on my behalf and reach out to people and bring them in, using my systems.
Justin Collins
That's a huge, huge, huge gem. I hope that everyone is listening to, watching and understands what you're saying, because I know what I can vouch for that firsthand.You're only one man. And I know for some businesses lateral with my fitness business, it's like I'm the only person. So if I'm doing the sales and the phone calls and the outreach and the onboarding, that's so much work for one person, there's only 24 hours a day, you know? But when you, like you said, if you can multiply yourself amongst the team with everyone having different roads to take care of systems to set up, you can be so many places.And like you said, dial things down. You can go wide. You can be so much bigger. Huge funnel to just get everything working in your favor. And that's incredible. Cause I know that takes a lot of skill, a lot of time and a lot of effort. And I know a lot of people will probably have questions for that.So I'll make sure when they ask them, I'll direct them to you. Cause I know in this particular year the guests on the show, you know way more than an eye. So you're the one that's going to have to answer those because I understand your answers will be way more specific, but when you go on, you kind of progress forward.I know everyone has to have a certain type of mentality. And I know we were talking before we got on here and off camera, we were talking about a specific mentality of that Mamba mentality. You know, being at the time of the show, Kobe Bryant unfortunately passed away, and there's many, many things that happen when they're or certain things like death that happened. Most people look at it as losses.I know that I was told by one of my mentors, with every loss, there's always a lesson, you know, in this particular impactful situation, you know, how has that impacted you? Or maybe what could you offer as your take on it as far as the obvious, which is the strategy aspect, but maybe what people can take from that to help progress in their life.
Andy Audate
Well, when I found out that kobe passed away, I found out I was at church and the someone walked up as we were ending the service someone walked up distraught for some reason, walked up to the pastor with a phone in his hand and gave the phone to the pastor, and then it was suspicious how the person walked up.So a security ran after him and grabbed them. And then I'm the pastor. A drop to his knees. And he said, wow Kobe Bryant died in a helicopter crash, and the whole audience was like, Ooh. Like, Oh my gosh. And then, Mmm, next thing, next thing you know, man, aye. I didn't feel any emotions now I'm an, as much as I. Just recently discovered emotion. So for the people who follow me for years, I went through a personal development training program that supported me in feeling emotional. I didn't feel emotions for a long period of time, actually very numb. To emotions. And Mmm. So, that kind of kicked in again right then and there where I was just kind of like, why everyone is shocked. And I'm just like looking at everyone. Like, I know why people are shocked, but why are these emotions running throughout this room? People are crying like people hysterically emotional. And I'm just like, it didn't hit me. it didn't, it ended up hitting me around like midnight. A couple of hours ago.So since we, Mmm. 14 hours ago and I was just laying down in bed and I was just thinking to myself, I was like, I was more intrigued by what his work ethic and his definition of glieson greatness was and really resonated with that. I was inspired by that too. Essentially make sure that my life's work, my life works is at a point where it can inspire people, even though I pass away.Because yeah. I mean once you once you so we're recording this in January 27, 2020.my intention is for this episode to people listen to it years to come, or it's someone in 2022. It's like, Oh man, I'm listening to him the all day on, on the show, or I'm listening to Justin on this show and.So in November two 200 2019 I was, I went to go see my grandfather, and when I saw my grandfather, he's laying on his deathbed. And he's looking up at the ceiling, and the crazy part is I wrote about them, my book. That's the introduction to my book. No more average. You're laying down on your death bed.Your eyes are glued to the ceiling. What are the thoughts that you have? Is it the thoughts of you living the life of the real you or you live in your life as the unfulfilled you and my grandfather was. Literally having those thoughts of like what has his life and my Institute a, he's in a position where he can't really move, but he's thinking and his, his words are, his words are on, are not in abundance.So he's very careful with the words, cause it takes a lot of energy from speed. And I remember the night I got on a flight to come to Los Angeles, so I'm leaving the East coast. I've got to come back to LA. I got a lot of work to do. I've got to come back to LA. And I started crying on the way to the airport.It's like three o'clock, four o'clock maybe five o'clock in the morning. I start crying and I'm looking at the light bulbs and as I'm looking at the light bulbs in the streets, the street lights, I see the lack of importance of those light bulbs. I'm like, yo, that shit is not important at all. Now I see this, you know this nice car that's driving by and I'm like, yo, that ain't important at all. My grandfather is about to die. And that the guy who taught me how to ride a bike, the guy who has been telling me to cut my hair all this time, the guy was like, Hey man, you gotta lose a little bit of weight, man. You know, the guy who's just been joking our whole life, always moving around, and I went about riding his bike.And he just can't move. And like the importance of that car, the importance of money, the importance of these superficial things. It's like it shows a lack of importance in it. And I'm thinking I was thinking about it this morning, like in the Kobe situation with I mean what would he have paid to get I acknowledge that and know that he was about to die.What would he have paid to not have experienced that, to essentially be alive? What was his wife paid? So what is the, what is the importance of those things when we look at life, and then if we recognize that we're all gonna reach that 0.1 day where we're gonna be deceased, what is the importance of it now?Yeah. If we know what the importance of like, like I'm using, I'm using a Macbook, right? And I'm thinking like what's the importance of having the latest and greatest? You know, what's important when, I think what's more important right now is that I can, I can connect with Justin over the internet and be like, yo, what's up bro? Like it's been a while since I've seen you since we, since we did our last progression conference, man, I'd rather have that then all the superficial shit.
Justin Collins
I agree. I mean, that's a huge, huge takeaway. It's always people over things. And I think in the wake of these tragedies and not just kobe everyone that passed on that plan or anyone that has passed period in life, you know, when you experienced that it's any way we pay any amount of money to get them back.You know, Coby is worth like half a billion. I'm sure his wife would drain that bank account. It's not only to get kobe back, but also a 13 year old daughter, you know, or anybody in that circumstance. And when you look at that, people over things mentality, and Colby had it all using him as an example, every material you can imagine and to be gone so young, the one thing that he's left behind besides the sadness, the tragedy is his legacy.And the one thing that I see you doing, which always impressed me from a start, you know, being like, wow, this guy is 25 like he's a multimillionaire. He has a book out, no more average. You know, he's packing different types of speaking rooms full. He has tons of mentors. Some of the biggest names you could imagine there.But the one thing that you're doing while alive, like you said, you're impacting people. You know, the materials come with it. You know, you don't, I hear you, you know, speak. And when you do speak, you speak to impact people. You speak to add value. You know you don't say Hey I'm rich. You'll be like, Hey, you know what?And you'll tell a story about it. I was poor. I did this, this, and this. I worked on it. I acquired this. This is how you can do it too. But you don't stop there. You know, you keep helping people to where I've seen it firsthand in the actual conferences, people's lives literally changed. Like you see that light bulb go off, you know, and when you're on stage.Do when you are talking and the one thing you can do, which I'll come in you, you command the room, you know, you have the power clap. I know you could probably vouch for that if anyone's ever been to a progressive conference, they know about that, but it's just when you're on stage do you feel like in what we're speaking of right now, and the importance of legacy, you know, as you tell your stories is it to inspire others to create their own legacy to continue to progress towards that you know, or is it just basically to give that impact and kind of give them the steps and then watch them walk on their own?
Andy Audate
Nah. It's really, it's really about the reason I do that is because I even do these events. I started seeing that there's a lack, there's a lack of action being taken. And what I started at, maybe, maybe it's God putting me in direction or whatever, but I started taking action at a young age quickly, and I, and I'm, and I'm known for taking quick action, you know?So like I'll be like, I'll give you an example if this is going to be a small example, but this goes to show. Right. It has a salesperson, a potential sales person who wants to work for me, and he's like, you go, Andy, this person wants to be interested in the program. I was like, what's the person's name?And they were like, okay, let's say, let's say for example, Justin Collins. So I was like, okay, well, it's a person named Justin Collins. Okay, so tell me about Justin. He wants to purchase. And I, and, and then, and then he's telling me about it and what he's saying to me is like, I think I should call him. Like, I really am interested in calling him, I should call him to purchase. I said, okay, it's interesting that you said that because I have him on the phone. He just picked up, Hey Justin. Hey Andrew. I bet here, how are you? And the difference between the two is that this person was like thinking about it and was like, Oh I should, I, you know, maybe I should have been there, but I shouldn't.And giving me the whole story out and I'm like, yo, let me take action before knowledge. Yeah. Action. Let me take action before knowledge. So now, now these two intercede the action before knowledge and then knowledge before action. In my life, in many businesses, I take action before knowledge but there are many times where I need to have the knowledge in order to take the right action.So you gotta, you gotta be able to play with it. But typically it's action. Before now.
Justin Collins
I would agree with that. In many cases the do is always better than the not. Do you know, the inactive opposed to the active and you know, the one thing that I'm impressed with, I know you mentioned one thing about taking the action about, you know, knowing what to do.The one thing that I see that you do well. You know, you're always mentally sharp. You know, you have a mindset that is fit. It's in shape. You know, and the bigger thing that I see you do, talking about action over inaction, you know, me being, having a lot of listeners that are in the fitness space, want to lose weight, want to have that transformation.The one thing I love is when I see you four o'clock in the morning, you know, at the gym when most people are sleeping, you know, you're not just working on your mind. I also see you in the gym working on your body, looking to get, you know, more in shape, eating healthier. Because you won't understand. Like when you take care of your body, it takes care of your mind.Everything takes care of itself. You know? What would you say along your ways? Because you've got a journey in many different directions, you know, being with being more of a healthy person, you know, sticking to that, getting to the gym, you know, taking the action, you know, over the, ah, I'll get to it. Or the person that thinks of going to the gym but doesn't go.
Andy Audate
Well, you know what I recognize is that there's a system that subconsciously takes place and you got to really utilize the system. Now there's some systems that are common amongst all men, and there are some systems that are all right. All right. What do you call it? Just specific for that individual. So one of the systems that are common amongst all men is what you and I talked about a couple of months ago.When you, when you came to speak at my first regression conference. And you, you came to my office. One of the things you've shared with me was having making the bed early in the morning and making sure that the dishes are clean before we go to bed, ever since you and I had to talk, my better though is made my dishes are clean.And what I recognize is that this subconsciously set my day up for the remainder. So now I woke up with that little win. Now the next thing, it was like, okay, yo, I gotta brush my, I got mixed with my teeth, my pieces taken care of. And then, but then that's like the system now. Now, because I set up the system that's common amongst our men, which is now men and women to men. So, okay clean dishes. It's going to be close to your mind. The clean bed is going to say that I have, I applied discipline early on in the morning. Mmm. Nowadays, the system is going to be like for me, for example, I do wake up at three o'clock in the morning. Now what supports me waking up at three o'clock in the morning is that I sleep with the lights on.So every day I see, I just, I just got a call from the apartment company. How do I get electricity? And I'm like, yeah, but I sleep with the lights on and it's a necessity. Now, there are, I told him that on social media, and some people told me on social media that, They stopped following me. And they're dissatisfied with that because as if I don't care about that planet and the energy of something of that nature.But I think what's more important than the planet energy and nature is my goals. And the reason why I'm so focused inward, on my goals is because I recognized that when I complete my goals, other people are going to move and progress humanity here and there and their point of view. So my goal is equivalent as global warming.
That's how I looked. My bubble is so important. It's equivalent to global warming, so, but the system that I'm using is the lights. Keeping it light on. Why do I use that? Well, what happens in my natural, so is that somehow some way, if the lights are off, I wake up three hours past my alarm, my alarm is still ringing, and then I wake up to 15 screenshots of my alarm from my phone, you know, saved in my photos.So I was fiddling with my phone. But this is all I'm at a conscious level. So what happens is when I sleep with my mask on and I take off my mask and it's bright for me to turn off my alarm, the shock to my eyes wakes up my brain. And I'm like, yo, what the hell? This is bright as hell. And then I get my day started and going.So some people may say, Oh, you know, you're lucky, or Oh, you know, that's just you. Well, how can you wake up at that early three o'clock in the morning? Well, I haven't created a system that works for me. So you have systems for the common man, your systems for the uncommon man.
Justin Collins
I would agree with that I mean, it's, sometimes you have to do what works best for you.You know, and I know some people, the one thing I started with Tom Billy, Oh yeah. That challenge about taking cold showers in the morning, you know, and a lot of people that I know that are successful take little cold showers to start their day, wake up their minds, shock their body, and kind of get their day started.Like a jumpstart. I know Tony Robbins does it. I know many other individuals, ed, my light does it. So many different people. Vouch for that. And it's the same type of thing. Some people like warm showers, some light cold, some like to sleep with the lights off. You know, in your case, you sleep with the lights on, but it's a purpose and you know, for all the individuals that have something to say, there's always some of the opinion, but it's better when someone has a plan.And I know the plan that you have, that light that is on when you go to sleep, it's kind of like the light that you're omitting to the world that you're amplifying. And the more people that you help eventually will help other people, you know, not only yourself, but they'll help themselves shine in their own light.And the one thing that you seem to do very well is motivate people to do just that, you know? And that little tiny thing for the uncommon or the common, leaving that light on, it's such a tiny thing that helps you to progress further, even if it's an inch a day. You know, the intraday adds up over the course of the year, you know, way better than not doing it at all.
Andy Audate
Yeah, man. Like when I look at my day and I say, okay, so I've been up for this, I've been up for 11 and a half hours. It's two 34 California times right now. I've been up for 11 hours, 11 and a half hours. And just to recognize that some people woke up five hours ago. Yeah. But there are some people who woke up just five hours ago and there.So I'm essentially five and a half hours ahead of them. So you know, you take that five and a half hours rounded up to five hours, multiply that by 30 days. I have 150 hours on top of somebody. Multiply that by a year. We were talking, we're talking about a lot of hours here. We're talking about 150 1500 1500 we'll move to do the math 1800 hours.Extra on somebody 1800 hours and we only have 24 in one day, sir, I have nearly a month over. So I have 13 months while someone else has a 12.
Justin Collins
Exactly. And that's, that's a huge, huge thing. Just when I get a lot of messages, and this, I'm so glad you just said this, cause so many people like, Oh, I only had 10 minutes so I didn't do anything or I only had five minutes. I didn't do anything. You know, I read a stat that if you waste one minute a day, that's six hours a month. You know? So if you think about that, just doing that over the course of four months, and that's a day, you know? And it's like giving your example, like you say, you're compressing time through the average person wakes up.You're already six hours ahead. And the speed that you're working at progressing over the course of a year. Like you said, you're up 13 months to their 12th you do that for five years, you're up six months. You do that for a decade. You've got a year plus on someone, you know, and if they're trying to catch you, they're trying to progress past you.There's really no way they can pull that off because they're just going to gradually continue to create the space in the distance, you know, which is.
Andy Audate
Kobe had the understanding and he did the math when he was 17 and when he was 17 he did that math and then he ended up doing the math to the point where he was, so he was waking up at four and he did the math where after so many years, he had a five year gap in between someone who started off with them.He said, I have so much practice time over you. You can't catch up now. I have five years on top of you, you can't catch up. And then the reason he was in the helicopter was to get this man, this is, this is how you really collect control time. So. In Los Angeles. Traffic is crazy. It's crazy. So one of the reasons cool we got the helicopter was because his wife was saying, Hey babe, like we got to go pick up the kids after school, but you're at your practice.So he decided that instead of driving in Latino's traffic and then not being able to pick up his kids, he said, Hey, I want that 20 minute car ride with my kids. When I picked him up from school and brought him home. So what I'm going to do is I'm going to get a helicopter. You get it from the courts, go home instead of, say in traffic, take a 15 minute ride home instead of instead of an hour and a half or two hours in traffic, take a 15 minute ride home, get in my car, drive, pick up my kids.It's still making it on time so that, you know, that's one of the reasons why he got, he got the, the helicopter in the first place. So even at that, that level of success, you recognize that time is precious. Man. You know, I have friends, we have mutual friends who have drivers now they're saying that they're saying to themselves like, Hey, you know what? It makes more sense for me to get a driver then. Then they do the job. Then they let me drive my one of my first mentors when I came to California, Jonathan Lee, he's a multimillionaire in the copier industry. And when I was working for him, he was like, his thought process was I got a Mercedes Benz, I'm going to hire a driver, and he was doing sales.He was still doing sales. He was going to meet up with clients, but it was much more easier for him to pay someone a couple of hundred bucks an hour for the day and for him to be able to computer checking into his database and cleaning up the database and meeting with clients and driving an hour and a half between OSI and LA and back to OT.
Justin Collins
Yeah, that's, I mean, it makes such a difference. I mean, I just saw recently an interview with Dan Fleshman was talking about that with LA traffic and he's like, I'm on my phone so much if I can take an Uber ride. And he's like, it's an hour car ride. If I have to drive that, I can't do anything. And if I'm trying to be safe, I can't be on my phone.And he's like, but if I'm in the backseat of a car, that's one hour of work I can get finished. To where I'm ahead, when I get to my destination, or I've already worked something out for later in the day, set up other appointments. It's just those little secrets that you find out, but they're not necessarily secrets, if you'd like to call them hacks.
It's just little things you can do to progress your life forward faster. you know, and I know the one thing that I look forward to, you know, being that you have the progression conference, and the one thing that I know that maybe others are finding out that they will know very soon as the progression conference tour.You know, and I know when I've heard about that, I was excited. I know many people were very excited hearing about that with all the lives you're going to impact with that. You know, maybe if you'd like to share when that's coming up, where you might be going, if people want to get any type of ticket, you know what your objective is for the tour.Cause that's such a huge and impactful thing.
Andy Audate
The progression conference. First of all, it'd be the event itself. It's a one day business seminar and this is focused on three things, sales, marketing and personal development. The sales aspect is to be able to increase your income. What I have discovered is that when people's finances are low, every other area.Has challenges. Even their relationship with their spouse has challenges. I know people who their health has declined.they're fit, but their health has declined because of the stress of money has deteriorated their health and also affected their, their livelihood with their spouse, all because of finances.So I teach people how to increase sales in their business, so that way they can take care of their, they're a foundation of life then. But when you're, when you're in sales, you're going to end up reaching a cap. You're going to end up reaching your ceiling that you can't extend past. So what you're going to need to do is market yourself correctly.So that's the second part of the event, is to focus on marketing. Now, marketing does come before a sale, before you end up creating a product, you have to get that product before you end up selling a product. You have to get that product known. So that's the marketing aspect. The question is how many people do you want to know your product. Is it 10 people in your neighborhood? Is it a hundred people in your city, or is it a thousand people in your States? Or is it a million people nationwide? So how wide do you want to get that, that product to be known? So I teach you how to market, I teach you how to sell. And then throughout the challenges of running a business, you're going to experience these chats.You're going to experience these multiple challenges, which will include fatigue, which will include mentorship, which will include this overall personal blockage. And what I've discovered is that personal development has gotten them over the top. The top 500 successful individuals. Personal development is what got them through those challenges.So I also give personal development strategies. I've been at the seminar, so you got sales, marketing, and personal development all in one day to accelerate your life. The shirt that I'm wearing right now, for example, says progress daily. April 27th, 2019 I had somebody in the audience. He's just, he's sitting and he's sitting out front row.A week prior to my event, he was talking to his sister and he was talking to a sister about him potentially leaving his nine to five job, but he was fearful to leave and so he told his sister like, since I want to leave, but I don't know. His sister was like, Hey, why don't you go for it? Well, he wasn't a, he didn't really listen to his sister.Unfortunately. She got into an accident and passed away.shortly, shortly thereafter. Then he came to the progression conference. Within a couple of days, he sat up front at the progression conference that you and I spoke at the progression conference to Chris on a Friday. By Monda he experienced throughout the progression conference on Friday was.people sharing their stories of growth, the different strategies of marketing, sales and personal development. By Monday, he quit his pro, his, it's not the five end job, and he started an apparel apparel manufacturing company. Within eight months, he's telling me he's, he reconnected with me and said, Andy, I never got to tell you what happened after the progression conference.My life just took off that I was just holding on for dear life because it was just so much progression in my life. As we talk, as we talked in the, I'm currently fulfilling a 10,000 piece order and I'm like, wow, so, so your business completely boomed because you took action, you came to the event. So the opportunity is in the show up, man, I tell you, no question, no doubt.The opportunity is in the shop. I showed up and then now the next thing that happened in my life as I really started to progress. I take care of my family and my girlfriend. So when you share with me that story, I said, your DNA has to be part of the material because now I'm promoting progression as a, as a fitness brand and there's an apparel line, now I want you to be the one to create it because your DNA gets to live with it.
Justin Collins
That's amazing. I mean, that's an incredible story and incredible share. And the opportunity truly isn't a show up, you know? Cause if he wasn't in the room, that information, that opportunity, that energy that was given to him might not have had that result of him actually taking action and doing something.You know, but actually being there, seeing it being a part of it, taking action, and now getting to the point where he's fulfilling orders that large and you're working together, you know, for your impact, the apparel line, it's incredible. You know, it's kind of like a full circle thing that happens so fast, you know, all off of one connection, which was the progression conference.
Andy Audate
Yeah, man. You know, and even at the events, like there were, there were these twin girls up for, I think one of them follows you, followed you, learned about, learned about the conference through you came to the progression conference.my understanding is that they heard my story about me going on tour with the legendary motivational speaker Les brown.So they, these. Two young girls, I think they're like 21 or something, or 22 they go to another event after mine. After hearing what happened at the progression conference, they got up on stage at that event. They brought up the fact that they came to LA for the progression conference and they recognized that the opportunity was in the show, so they showed up this opportunity at this other event called thinking grow rich.And once they got there, they heard about the opportunity of going on tour with that organization. So they, they, they went to the, the leader of the organization and said, Hey, I want to go on tour with you. Very, and ironically was very similar to the way that I did it to my mentor Les Brown, where I said to my, my mentor, I said, I want to go on tour with you.So they kept on being persistent and then eventually they went on tour and it's really in the show up. But. It's when you don't show up, you're not going to receive an opportunity. And what I recognize, and I mean literally the thousands of sales calls that I've had hundreds of people that I've connected with thousands of people that are present in front of I see the same common thing that people who doubt are broken.The people who doubt are broke. So when I say the opportunities in the show and, and, and come, come receive your opportunity, the people who are doubting are, are broke, and, and then they, they go from broke to poor very fast. Now, poor is an acronym. Poor stands for passing over opportunities repeatedly. P O O R passing over opportunities repeatedly.
So, and when there were a couple of, there was a time that I doubted a couple of years ago, I doubted an opportunity for me. And. God corrected me and he said, Hey man, take this leap of faith. So I, I listened and I took a leap of faith, but had I not taken the opportunity, man, there'll be in a place of wishing.So I've seen in my life where people who are, who say that, you know, they're 30 years old, they're 20 years old, they're 40 years old, 50 years old. They say that they want something in the future. And once and they think they have time. So for example, Hey, I want to be a speaker. I get this all the time because in my business, I trained speakers as well.
So I get this all the time where, Hey, Andy, I want, I've been wanting to be a speaker since I was 20 years old. Well, since I was 25 or since I was 30 . I said, where are you at right now? They say, I'm 40 I'm 50 I said, what has happened in the interim? Oh, this got in the way. That got in the way. This guy out of the way, what I recognized is that you've had multiple opportunities and you pass it over.Now I get on the call with them and it's very ironic. I give them an opportunity and then they pass it over again. A year later a year passes. And I, I say, where have you been? And they filmed in the same position. How many times, what I've seen is that these individuals go into denial where they're completely in denial.Like, no, no, I'm going to trust me. Trust me. God is on my side. I'm going to get gimme gimme six months, give me a year. And then a year in a year, password, you know, so the progression conference, the one that recently passed in Los Angeles in October, I had a woman on stage, she was 63 years old. 63 she shared with me that for the last 43 years, she's had this vision of being a speaker and an author within six to 10 so that's four months. From June to October, we published a book and she became a full time speaker. She's now hosting her own seminars. Prior to her joining my program, she was completely at a place of wishing. And equivalently in the same timeframe, I had another talk with someone else and I said, Hey, it gives an opportunity for you to go through my program.I seek the training program. And they said, I'll think about it. Well, they've been thinking about it ever since.63 year old completely passed them. Now 30 year old is still in a position where they're still thinking about it.So you are either going to think your way to success and get there in your mind.
Oh, you're going to actually get them in real life.
Justin Collins
I love that. That's such a big difference and a massive shift in being successful or the thought of being successful. It's a wish, you know? It's like you can in your mind, like you said, having that denial, having that, I'm going to get there. I want to get there.I want to get there. But when you look in the mirror, the accountability mirror every morning. You're not doing what it's going to take to get you to that point and you're not showing up. And like you said, passing over opportunities or Peter, like when you go through that, you're going to stay stuck, you know?And if you're in a hole, the last thing you want to do is shovel more dirt on yourself. You want to get out. But the only way to get out as action, you have to move. And a lot of people I want to bring up Justin.
Andy Audate
Yes. And now here's the, here's the thing about fantasy. And I, and I've discovered this after studying this, I discovered that fantasy drops dopamine in your brain when you fantasize. So equivalently heroin equivalently to cocaine, equivalently the sugar. There's a spike in your bloodstream when you fantasize.So as if we're talking about as if it's as if you're going to do it, you start to feel good. Yo, one day, man, I'm going to be on that stage, man. I'm going to beat talking about my book, man. Oh man, I'm going to be a billionaire man. Oh wait, let's go baby. Let's take action. Oh, now you're ready for yet. Give me, give me a year.Give me six months. Let me, let me think about it. Hold on a second. I'm not ready for it yet. And that's the biggest lie that man ever said. Yeah, let me give him some time. That's the biggest lie.
Justin Collins
That's a big point. And the big point about that, even though it's, give me some time, you know the big thing about life, yes, there is time.Time moves fast. Life is short. Life is long. Depending how you live it. If you live the right life, a short life can be great. And most people get to the end of their life at 25 they stopped living at 75 they passed away. 50 years that just wasted time. And many people think I have time. And it's just like every single day.Life isn't guaranteed. And the one thing you do have a guarantee of is the opportunity. If you wake up and your eyes move, you have long and you have some air in your lungs, you can talk, you can hear, you can smell, you can see that's all you need to go after your goals and dreams and create them, you know?
Andy Audate
But that's not enough, man. Come on. Come on Jason. That's not enough. You know what? That's not enough, man. You know? You know that somebody that's listening to that, that follows you, that will follow him for a year. And a complete loss of control of their, of their weight in their life. That's not enough, man.What, what do they really need? It's more than just like, ah, I've got another opportunity to live. It's more than that cause they're meant to be fucked up. Like what else do they really need?
Justin Collins
They need that opportunity. They got to take that action. You need to go on. They need the why?
Andy Audate
I think they, I think they got to get around you.
Justin Collins
That it’s true
Andy Audate
I think, I think, I think they, I think they gotta show up to your gym.
Justin Collins
That is also true.
Andy Audate
Well, did you workout at a nice gym, right, Jim? Right? Yes. I said, right, and for some reason that's what came up in my mind, but I think that that's because of what you post on social media. Now, look, man, if I was in a predicament and I needed to progress, I'm going to pull up on Wright's gym.
Justin Collins
That's the only place you're getting the proximity. We're going to put in some work.
Andy Audate
Exactly. And I'm a, I'm, I'm a, I'm a C on your, on your CA, your, your thing on social media. I'm gonna see like, yo, you keep pulling up at this certain time. I'm going to pull up on you. I'm like, what's up Jesse? And I'm like, who are you?I'm gonna be like, yo, I follow you on Instagram. I've been peeping and stuff, man. I need a change in my life. Look, w you, you, you, you, you spoke in April. Yeah. So you met Sam sent back.All right. Sam backyard. The way I did a podcast with him, so I was just one out of the hundreds of people that podcast, that podcast with them.
But here's the difference of how me and his relationship progressed. Well, I really consider him a friend, a mentor, and even a brother. and he does the same for me as well. Two,I don't know, last year, so this time, nah, maybe like in March of last year. I go to do the podcast with him, and then I'm at my office like a couple of days later. I leave my office, I want to talk in the morning. I see on his social media that. 22 hours prior, he was at the gym. So I see that he goes to the gym at four o'clock in the morning and I see that he's at the gym and he tagged the location. He put in 24 hours. Chino Hill, I tapped on it. I was already wearing sweatpants, so I tapped on it, put it in Google maps.I pulled up to the gym at 1:30 and he came to the gym at four in the morning. So I did a workout from 1:30 to 4 and went to work out. Four o'clock he works. He comes in, literally, he's over there. This is, this is me. It is. This is me now. And I know he bought a scene too, but I don't want to be like no fan or nothing, so I'm like this.So he sees you, what's up andy? I'm like, Oh. He's like, yo. So I'm like, yo, get a workout in. We got to work out. I said, Hey man, I'm gonna see you tomorrow. Then I saw him the next day. Well, it's been about a year, man. It's been almost a year we've been working out so and, and with his support, I started building the system of waking up that early, because prior to that I was waking up at like 10 o'clock in the morning, nine o'clock in the morning, so on and so forth. I didn't text him and say, Hey, can I, can I work out with you? Or, Hey, what would it take for me to work out with you? I showed up. That's where the opportunity is at. I showed up because I showed up. I made the right relationships. I got the right personal trainer, and that started instilling habits in me. I am not strong enough.I recognize that Justin, I'm not strong enough to go to that next level. I need to get around the right people who are gonna support me to go up there. And then the public might see that I'm, Oh my gosh, he didn't look what Andy did. Hey, Andy ain't do shit. I had somebody call me at four o'clock in the morning and say, get your ass up out of bed.
Yeah. And then that started making it a habit. Now I'm the one calling someone like, yo, get your ass up out of bed. So you learn, you earn, and you pass it on.
Justin Collins
I love it. I love that. That's an amazing story. An amazing point of reference that people can take away. You know, a lot of people aren't going to come to the gym with you.I'm still working on a loan and I'm waiting for those people to show up, you know? And it's like, Hey, people tell me the same thing. If you want to learn, you have to show up. I know when I met you initially, alley's a Manny big shout out to alleys and said, I like you. I'm going to connect you to Andy. You guys are going to get along really well.Made the connection. We talked on the phone, you're like, you're gonna speak at my event. I said, I'll be there. Showed up to the event. And now a year later, we're on a podcast together. But it's crazy because of the people that were around. Every single day. I see the people that you have on your podcast, the places you are, the people you're speaking with.I can see the success stories, but I also see, like you said. The biggest skill that a lot of success people have is the ability to be vulnerable and admit that they don't know something. You know? And if you're like, Hey, I might not be the guy that's going to wake up and work out, but Sam is, and I'm going to get around Sam because he's going to help my mindset catch up to be the new standard of going to the gym every morning.And that progression happens, you know? But like you said, it wouldn't have happened if it didn't show up. You know the opportunity. Truly, it's the most simple phrase, but if you keep that in your head every single day, you're always going to make the right choice because it truly is in the show up. You can't eat at the table if you don't sit down for the plate.
Andy Audate
Yo, for real man, I'm telling the story. T P T or people were listening to man a couple of years ago, a couple of years ago, I was charged. I didn't know how much money to charge in this industry. Like, how much is my time? Right. You know, we talk about that all the time where it's like, Oh, my time is worth whatever.Well, how do I, especially at a young age, I'm 20, I'm 22. How do I determine the value of my time? So I just set a number and then it was like 299 a month for 4 hours. So one Oh no, no. For two hours per week. So that's eight hours of my time for that. 300 bucks. Yep. That was a couple of months.That was a couple years ago. And then I sat down at a table and with a grant Cardone Bradley, and literally that night, then they invited me back to Vegas. They're coaching me, working with me within the week within that. So now I'm charging. So at this time, my income as far as the client must have been like 600 bucks.And, and. Within that weekend I had dinner with Brad and Grant within. So, that event was, that had been like on a Tuesday or something. Then by the next Friday I made five grand on Friday. Then that woman went to someone else. So I got a client, instead of charging her two 99 I started, I said, Hey, it's five grand to work with me.So she paid five grand to work with me. And then after that she went to her boyfriend and she said, Hey, yo, coach my Andy. So I made 10 grand that weekend and then I met somebody at that event that wants to go meet up with Grant and Brad. And on that Tuesday, I fall on Tuesday. That person wants to do a deal with me and I charge them six grand.So in 16 yeah, from Friday to Tuesday, may 16,000 and my mind just blew up. my mind just blew up to what was possible. So now if someone wants to coach, I don't do that type of coaching anymore. But if someone wants to do coaching, it's $10,000 for one day over two four hour blocks. I've already, and people buy that, but I don't even want to do that anymore because I make more in my actual business now.Well, what I recognize is because I have to get to the table, but here's what it took to get to that table. I at the time I took a financial dip. I had so much cash that I spent it all without ever working. I was retired. My first book was actually 21 and retired,before I turned it into no more average.So, so I have so much cash that I just blew it. It took me a year to blow up all the cash, traveling luxurious apartments and all that. So I blew it. Now I don't even know what industry I'm in. I just had to choose. So I ended up going to the copiers, copier industry for a little bit. Then I went to the sales training, but, and then real estate, but then I was, I took a financial low and I only have 300 bucks in my bank account, and then when I had that 300 bucks in my bank account three years ago.It was an opportunity to go to see grant Cardone and see Bradley in person. I decided not to for a moment. I said, no, I'm not going to go. I was going to watch it online. So I went through a website. I typed in the free code, watched it. I was watching online the bread which one of the speakers was saying like, Hey, congratulations to the people that showed up in this room.You were supposed to be here, crops, cotton for yourself. So he, so everyone was clapping for themselves. And once, once I saw that, I was like, I gotta be in that room. By that time I got to the event. The ticket was $600 but when I got to the event, they dropped the ticket down to nine nine bucks because it was five o'clock the event ends at 7:00 PM so, so well, what am I in the right person's mind?They, why would they show up to an event that ends in two hours? But I showed up anyway. When I showed up, I walked in, I paid my $99 and it was 99 out of it was a hundred dollars out of 300 in my bank account. I'm distraught. I walk in. As soon as I walked into the dude that has a podcast, he was like, yo, man, Andy, I've been following you, dude. I've been trying to get onto this podcast for you for a while, man.we ended up, we ended up connecting, but it was that night where I had dinner with Greg Cardone and Bradley. That's one of the 2 million there. Millionaire speakers within a week. Add that I made 16,000 blew my mind. Ever since then, this has been going up there, going up, going uphill.This is going up. Ever since then, that guy never took a dip again. I share that with you not to really impress your audience, but to impress upon them like the opportunity truly isn't a show up. I could have financially fucked myself over had I passed over the opportunity and remained poor. And remain in that position.But instead I took it as a decision and a leap of faith where I said, Hey, I don't really have this money, but I'm gonna take that jump. That's why I give the people the opportunity to come to the progression conference and show up. And if they show up, they show up. They don't. They don't. But for the people that show up, they truly get the value that really revolutionizes their life.
Justin Collins
I love that. And yeah, that's an incredible story. And so true. And you live that every single day, which is even more impressive because you actually are doing the things that you have done and you're actually telling the tale to show people that it's possible. They just have to get in the room. And I think that's a phenomenal way to kind of take it out today because I love it.
The opportunity doesn't show up. So just to take us out. Where can they show up if they want to get a hold of let's say go to the next progression conference or get ahold of Andy or Dave, where can they find you?
Andy Audate
The best part right now is go to progression ticket.com once again, that's progression. P, R O, G, R, E, S, S, I.O,N progression. Take it.com get your tickets to the progression conference. The next one on our national tour.
Justin Collins
That's amazing. And where can they find you on social media? Cause I love your Instagram account, but just to let them know, cause you're the man behind the man. Where can they find you on social media?What's your best channel?
Andy Audate
At andy audate A N D Y A U D A T E
Justin Collins
Okay. Excellent. And the last question, I know you're on the finest hour podcast, but this is your time, your time to shine and plug away your podcasts is also amazing. I know I was a guest on it. Where can they find matter? Give them the name of that so they can Google that up and search on iTunes.
Andy Audate
Yeah, our show was like one of the top rated shows, man. Like I, it was, it was, it was a short one. It was interesting. It was short, but really top rated.and it's at the progression, the progression show on Spotify and iTunes. So we progressions show.
Justin Collins
Awesome. Well, thank you Andy. I'm going to put all that in the show notes and list that up.
Put all the links there for you so people can come. Get the tickets to the progression conference check you on social as well as going check the podcast and listen to some gems. But I thank you for being a guest today on the finest hour podcast. I know the value and impact is going to be crazy and we're going to leave all your notes today.Not my usual. Do you want to be the best you were going to leave on this one? The opportunity is where.
Andy Audate
In the show, baby. Yeah. Thank you so much for having me on the show, JC.
Justin Collins
Yeah, you're welcome, man. Thanks, man.
